MWG in Environmental Leader

John Platko and Tod Christenson of the Monetization Working Group have a guest column over at Environmental Leader today talking about making better sustainability business decisions. Here's a teaser:
"Today’s sustainability investment options are extensive and broad ranging, including relatively straightforward efforts (e.g., energy conservation projects) to multi-year/multi-stakeholder initiatives (like those that target social and environmental improvements deep within an organization’s supply-chain). While doing any or all of these could yield significant benefits, it is often unclear which will generate the greatest, most enduring value. Faced with this dilemma, leaders often struggle to understand which choices are best and how they should evaluate the many alternatives to ensure the most effective, efficient and sustainable decisions are made."
Read the full article at Environmental Leader.